Posts Tagged ‘Pure Love & Pleasure’

Saturday Single No. 583

Saturday, March 24th, 2018

So what would I have heard if I’d turned on my radio during a quiet Saturday on Kilian Boulevard in late March of my junior year of high school?

Here’s the Top Ten from the Twin Cities’ KDWB for March 30, 1970, forty-eight years ago this week:

“Let It Be” by the Beatles
“The Rapper” by the Jaggerz
“Instant Karma (We All Shine On)” by Lennon/Ono with the Plastic Ono Band
“Give Me Just A Little More Time” by the Chairmen of the Board
“Come and Get It” by Badfinger
“Spirit in the Sky” by Norman Greenbaum
“Bridge Over Troubled Water” by Simon & Garfunkel
“Love Grows (Where My Rosemary Goes)” by Edison Lighthouse
“House of the Rising Sun” by Frijid Pink
“Walking Through the Country” by the Grass Roots

None of that, of course, would have surprised me, although I think I heard the Grass Roots’ record a little less frequently than I heard the other nine during that period of time. And there were some interesting records in the lower portions of that KDWB survey, including at least one record I do not think I have ever heard.

That would be “All In My Mind” by Pure Love & Pleasure. Neither the title nor the name of the group set off any small alarms. I went to YouTube and found no trace of the record, and the same is true at Amazon and iTunes. I suppose it might have been included in the couple of hundred K-Tel and Ronco compilations that used to gather dust on my shelves, but those are all gone now (and that saves me maybe an hour of sitting on the floor, scanning record jacket after record jacket).

All I know is that “All In My Mind” was at No. 32 on the KDWB survey, up from No. 34. It wasn’t a big deal nationally, either: The data at the Airheads Radio Survey Archive show the record being listed in the surveys of only three other stations: WTIX in New Orleans, KADI in St. Louis, and WFSO in St. Petersburg, Florida. The highest reported position for the record among the surveys listed for those four stations is No. 17 in New Orleans.

And Joel Whitburn’s Top Pop Singles doesn’t offer much information. The record bubbled under the Billboard Hot 100 for four weeks, reaching No. 104. It was the only record that Pure Love & Pleasure, a pop-rock group from Los Angeles, got near the Hot 100.

There are any number of online emporia offering copies of the 45 for sale, and we’ll see if I send any of my shekels to any of them, but anyway, I’m not going to be hearing the record this morning. Oddly, though, the record’s B-side, a chipper tune titled “What’cha Gonna Do” – a record that flirts so heavily with country pop rock that it might in fact be a joke – is available on YouTube as part of a collection called Lost Pop & Doo Wop 45s, Vol. 7.

Well, the universe works in strange ways, so I’ll yield to its whims and make “What’cha Gonna Do” by Pure Love & Pleasure today’s Saturday Single.