Posts Tagged ‘Road (The)’

Memphis, 50 Years Ago

Tuesday, April 23rd, 2019

Okay, so what were they listening to in Memphis fifty years ago today? Let’s take a look at the “Now 30” offered by WHBQ on April 23, 1969. Here’s the Top Ten:

“Sweet Cherry Wine” by Tommy James & The Shondells
“It’s Your Thing” by the Isley Brothers
“Mama Soul” by the Soul Survivors
“Hawaii Five-O” by the Ventures
“Chokin’ Kind” by Joe Simon
“Time Is Tight” by Booker T & The MG’s
“These Eyes” by the Guess Who
“Will You Be Staying After Sunday” by the Peppermint Rainbow
“Love (Can Make You Happy)” by Mercy
“It’s Only Love” by B.J. Thomas

That’s not entirely familiar to me, which is rare for a 1969 chart. I don’t recall ever hearing “Mama Soul” or “Chokin’ Kind” until today. In the case of “Mama Soul,” that’s maybe not surprising, as it only bubbled under at No. 115 in Billboard, and the odds of hearing it on the northern end of the Mississippi River were likely slender; at the time, I was not a committed listener.

I’m a little more startled at not recalling the Joe Simon record. It went to No. 13 in the Hot 100 (and spent three weeks at No. 1 on the Billboard R&B chart). If I’d heard it back then, I think I would have liked it. (The same holds true for “Mama Soul.”) But I took a look at Oldiesloon, and “Chokin’ Kind” doesn’t seem to have made it into any of the surveys from KDWB out of the Twin Cities, so my chances weren’t good there, either.

The third record of those ten that didn’t spark any memories as I scanned the list was the B.J. Thomas. I listened to it, and I vaguely remember hearing it but not being impressed.

Otherwise, heading down the “Now 30,” I noticed with some interest three covers: “The Letter” by the Arbors at No. 13, “I Shall Be Released” by the Box Tops at No. 25, and “She’s Not There” by the Road at No. 26. I think I’ve talked about the first two over the years, so let’s take a look at the third of those.

The Road was a quintet from Buffalo, New York, and the group’s cover of the Zombies’ 1964 record was its only charting hit, bubbling under the Hot 100 for three weeks and peaking at No. 114. The record made the Top Ten in a number of cities, peaking at No. 3 at WRKO in Boston and CJKL in Kirkland Lake, Ontario (about 350 miles north of Toronto) and going to No. 2 at KYNO in Fresno, KTIL in Tillamook, Oregon, and – unsurprisingly – WNIA in Buffalo.

It’s got a trippy, very ’69-ish, introduction, but once the record gets going, it’s not all that different from the Zombies’ version. But it’s a decent listen, and it’s likely the only thing the Road ever did that got attention in Kirkland Lake.